64b.it
I help businesses get more users and more revenue. My software engineering background bridges the gap between technology and business goals.
Build In Public (BIP) Newsletter #6
Hi Reader, it’s Friday, and here’s this week’s edition of the Build In Public newsletter. I’m Pierre, documenting my journey of building a software consulting business from scratch. Time Management and Paperwork So much paperwork this week! I was considering setting up a SASU (Société par Actions Simplifiée Unipersonnelle) to optimize taxes, but after diving into the details, I realized it would be a lot of work. Registering a SASU takes time, requires an accountant (with annual fees ranging...
BIP newsletter #5
Build In Public (BIP) Newsletter #5 Hi Reader, it’s Friday, and here’s this week’s edition of the Build In Public newsletter. I’m Pierre, documenting my journey of starting a software consulting business from scratch. Metrics Update LinkedIn: 418 impressions, 137 people reached, 20 engagements (likes, comments). Audience breakdown: 14.9% decision-makers, 11.5% software engineers. I’m wondering how relevant it is to track these metrics, as I’ve decided to write not for reach but for raising my...
BIP newsletter #4
Build In Public (BIP) Newsletter #4 Hi Reader, it’s Friday, and here’s this week’s edition of my Build In Public newsletter. I’m Pierre, documenting my journey of starting a software consulting business from scratch. Metrics Update LinkedIn: 454 impressions, 151 members reached, 17 engagements (likes, comments). Audience breakdown: 14.6% decision-makers, 11.4% software engineers. I've noticed a drop in performance with scheduled posts using Buffer. I believe the penalty on scheduled posts...
BIP newsletter #3
Build In Public (BIP) Newsletter #3 Hi Reader, it’s Friday, and here’s this week’s edition of my Build In Public newsletter. I’m Pierre, documenting my journey of starting a software consulting business from scratch. Metrics Update LinkedIn: 684 impressions, 287 members reached, 13 engagements (likes, comments). Audience breakdown: 14.9% executives (nice, this is who I’m targeting!), 11.1% software engineers. I’ve been focusing on growing the exec audience, so seeing that part increase is a...
Build In Public newsletter #2
Hi Reader, it’s Friday again and it’s issue #2 of my Build in Public (BIP) newsletter. I’m Pierre, and I’m documenting my journey of starting a software consulting business from scratch. LinkedIn metrics update 974 post impressions; that’s 10% less than last week. I made a more technical post, and it reached over 30% of developers while only attracting 3% of decision-makers. 378 members reached, down 17%. 5 calls with peers to talk shop. 2 calls with decision makers. What I learned I’m still...
Build In Public newsletter #1
Hi Reader this is the first edition of my Build In Public (BIP) newsletter; welcome! Here are the most relevant things that have happened since Monday: Metrics update Monday and Wednesday posts resulted in 1078 impressions, 452 members reached with two posts. That’s better than I expected! Reached software developers (11.5%) and founders + CxO (11.9%). I was pleasantly surprised. Many software engineers told me they struggle to reach decision-makers, who are more likely to hire them. No calls...
I help businesses get more users and more revenue. My software engineering background bridges the gap between technology and business goals.